The Ultimate Pre-Post Checklist: Posting with Purpose (Not Just for the Algorithm)
Heather O Heather O

The Ultimate Pre-Post Checklist: Posting with Purpose (Not Just for the Algorithm)

Let’s be real: posting on social media can feel like shouting into the void. You spend hours creating content, only to hear crickets in response. Maybe you’re the type to post spontaneously, sharing that 2 AM painting with a few hashtags and calling it a day. Or maybe you’re a content calendar wizard, scheduling posts weeks in advance because you love having your life together (kudos to you!).

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Navigating the Potential TikTok Ban: What Artists and Creators Need to Know
Heather O Heather O

Navigating the Potential TikTok Ban: What Artists and Creators Need to Know

Navigating the Potential TikTok Ban: What Artists and Creators Need to Know So I have been slammed with emails from clients and followers about this. I think we’re all kinda freaking about this. The possibility of a TikTok ban has left many artists and creators wondering about the future of their online presence. TikTok’s unique algorithm and vibrant community have made it a go-to platform for showcasing creativity, promoting products, and connecting with audiences. If you rely on TikTok to market your art or services, this uncertainty might feel overwhelming. But fear not—there are strategies to help you adapt and thrive.

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BF&EP Series:1) How to Choose the Best Social Media Platform for Your Creative Business
Heather O Heather O

BF&EP Series:1) How to Choose the Best Social Media Platform for Your Creative Business

Welcome to our blog series on Building Followers and Evaluating Platforms! This is the first of a 6-part series designed to help artists and creative business owners navigate the vast landscape of social media to find the best platform for their unique needs. We’ll start by discussing how to choose the right social media platform for your creative business, highlighting the key features of Instagram, Facebook, Pinterest, and TikTok. Next, we’ll delve into understanding your audience—identifying who your followers are and what they want—to create content that truly resonates with them. We’ll provide focused tips for visual artists on maximizing Instagram’s potential, offer strategies for building a loyal following on Facebook, and explore how Pinterest can be a powerful tool for showcasing products and driving website traffic. Finally, we’ll help you evaluate whether TikTok is the right platform for your business and guide you on creating engaging short-form videos. Join us as we explore these essential topics to help you build a strong and engaged social media following!

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