The Week Social Media Finally Had to Answer for Itself
I've been sitting with a lot of feelings about this industry lately. That's not an easy thing to say out loud when your whole business runs on the same platforms making headlines right now. I have some thoughts
I've Spent 15 Years Watching Creatives Struggle With Visibility.
After 15 years working with tattooists, musicians, and wellness pros, Heather Ohlson shares what actually changed visibility for working creatives.
The Instagram Trial You Should Actually Be Paying Attention To
Yesterday, Mark Zuckerberg testified in a Los Angeles courtroom. In front of a jury. About whether Instagram was built to addict children.
This is not a drill.
Your Instagram Engagement Dropped 80% and You Have No Idea Why
Instagram engagement rates fell from 2.94% in 2024 to 0.48% in 2026, with comments down 16%. The algorithm now prioritizes watch time and DM shares (weighted 3-5x higher than likes). Artists and creatives cannot master algorithms while running their businesses. A social media manager builds brand storytelling, posts when audiences are online, optimizes for local discovery, and turns engagement into bookings. Strategic content management is now the difference between thriving artists and invisible ones.
Which Platform Works for Creatives? (The Honest Breakdown)
Quick workplace rituals for professional women. Social media strategy for artists and creatives. No woo. No bot speak. Real alignment and growth.
Navigating the Potential TikTok Ban: What Artists and Creators Need to Know
Navigating the Potential TikTok Ban: What Artists and Creators Need to Know So I have been slammed with emails from clients and followers about this. I think we’re all kinda freaking about this. The possibility of a TikTok ban has left many artists and creators wondering about the future of their online presence. TikTok’s unique algorithm and vibrant community have made it a go-to platform for showcasing creativity, promoting products, and connecting with audiences. If you rely on TikTok to market your art or services, this uncertainty might feel overwhelming. But fear not—there are strategies to help you adapt and thrive.
Struggling on Instagram? Here’s How to Tackle 7 Common Challenges Together!
Here’s the revised blog post with actionable suggestions for each issue, followed by an offer of support for creators who need assistance:
Instagram Challenges? Here’s How to Address 7 Common Issues (and How I Can Help!)
Instagram can be a fantastic tool for showcasing your art, connecting with your audience, and growing your business. But let’s face it—sometimes, it’s downright frustrating. Whether you’re dealing with low engagement, slow growth, or the never-ending algorithm changes, I’ve got you covered.
Here are seven common Instagram struggles and practical ways to tackle them. Plus, if it all feels like too much, I’m here to help!
11 Creative Newsletter Promotion Ideas to Fuel Your Subscriber Growth
11 Creative Newsletter Promotion Ideas to Fuel Your Subscriber Growth
As a creator or artist, building an engaged audience is vital for your success. One of the most effective ways to stay connected with your audience is through a newsletter. But how do you encourage people to sign up? Here are 11 creative newsletter promotion ideas that will help you grow your subscriber list and keep your audience coming back for more!
Pricing Your Artwork & Building a Holiday Marketing Campaign: A Guide for High-End Artists
As an artist or creator, one of the most daunting aspects of building a sustainable career is figuring out how to price your work. It’s a struggle many face—how do you put a dollar amount on something so personal and unique? The process can feel like solving a Rubik’s cube blindfolded. But don’t worry, you’re not alone!
6 Specific Actions You Can Take to Engage and Grow Followers on Instagram
Instagram has become a powerhouse for artists and creative independent businesses to showcase their work, build their brand, and engage with potential customers. If you're an artist or creative solopreneur, it’s not enough to simply post your work and hope for followers to come to you. Growing your Instagram following takes strategy, consistency, and engagement. Here are six specific actions you can take to grow and engage your Instagram audience effectively