Rebuilding Your Social Media Strategy After the TikTok Ban
Heather O Heather O

Rebuilding Your Social Media Strategy After the TikTok Ban

The day after the TikTok ban, many artists and creators are left wondering how to re-establish their online presence and maintain their momentum. TikTok’s unique algorithm and community were invaluable for showcasing creativity, promoting goods and services, and connecting with audiences. Now, it’s time to pivot, explore new platforms, and craft a strategy that ensures your voice continues to be heard.

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Navigating the Potential TikTok Ban: What Artists and Creators Need to Know
Heather O Heather O

Navigating the Potential TikTok Ban: What Artists and Creators Need to Know

Navigating the Potential TikTok Ban: What Artists and Creators Need to Know So I have been slammed with emails from clients and followers about this. I think we’re all kinda freaking about this. The possibility of a TikTok ban has left many artists and creators wondering about the future of their online presence. TikTok’s unique algorithm and vibrant community have made it a go-to platform for showcasing creativity, promoting products, and connecting with audiences. If you rely on TikTok to market your art or services, this uncertainty might feel overwhelming. But fear not—there are strategies to help you adapt and thrive.

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BF&EP Series: 6) Should You Be on TikTok? Understanding Its Potential for Your Business
Heather O Heather O

BF&EP Series: 6) Should You Be on TikTok? Understanding Its Potential for Your Business

Welcome to part six of our 'Building Followers and Evaluating Platforms' blog series! In this post, we’re exploring TikTok—a platform known for its viral short-form videos and rapidly growing user base. If you’re a visual creative like a graphic artist, jewelry maker, or another kind of artisan, TikTok could be an exciting opportunity to showcase your work, drive traffic to your website, and inspire potential customers. Let’s dive into actionable tips to help you decide if TikTok is the right platform for your business and how to make the most of it if it is.

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BF&EP Series: 5) Exploring Pinterest: A Visual Platform for Creative Entrepreneurs
Heather O Heather O

BF&EP Series: 5) Exploring Pinterest: A Visual Platform for Creative Entrepreneurs

Welcome to part five of our 'Building Followers and Evaluating Platforms' blog series! Today, we’re diving into Pinterest—a powerful visual platform that’s perfect for creative entrepreneurs like graphic artists, jewelry makers, and other visual creatives. Pinterest is an excellent tool for showcasing your products, driving traffic to your website, and inspiring potential customers. Let’s explore actionable tips to help you leverage Pinterest’s features to grow your business.

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BF&EP Series: 4) Building a Loyal Following on Facebook: Strategies for Engagement
Heather O Heather O

BF&EP Series: 4) Building a Loyal Following on Facebook: Strategies for Engagement

Welcome to part four of our 'Building Followers and Evaluating Platforms' blog series! In this post, we'll explore how visual creatives like graphic artists, jewelry makers, and other artists can leverage Facebook's features to build a loyal following, showcase products, drive traffic to their websites, and inspire potential customers. Here are actionable tips to help you engage with followers and create a thriving community on Facebook.

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BF&EP Series: 3) Maximizing Instagram for Visual Artists: Tips and Tricks
Heather O Heather O

BF&EP Series: 3) Maximizing Instagram for Visual Artists: Tips and Tricks

Maximizing Instagram for Visual Artists: Tips and Tricks

Welcome to part three of our 'Building Followers and Evaluating Platforms' blog series! Today, we’ll focus on how visual artists, including graphic artists, jewelry makers, and other creatives, can leverage Instagram’s features to showcase their products, drive traffic to their websites, and inspire potential customers. Here are actionable tips to help you maximize your Instagram presence.

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BF&EP Series:1) How to Choose the Best Social Media Platform for Your Creative Business
Heather O Heather O

BF&EP Series:1) How to Choose the Best Social Media Platform for Your Creative Business

Welcome to our blog series on Building Followers and Evaluating Platforms! This is the first of a 6-part series designed to help artists and creative business owners navigate the vast landscape of social media to find the best platform for their unique needs. We’ll start by discussing how to choose the right social media platform for your creative business, highlighting the key features of Instagram, Facebook, Pinterest, and TikTok. Next, we’ll delve into understanding your audience—identifying who your followers are and what they want—to create content that truly resonates with them. We’ll provide focused tips for visual artists on maximizing Instagram’s potential, offer strategies for building a loyal following on Facebook, and explore how Pinterest can be a powerful tool for showcasing products and driving website traffic. Finally, we’ll help you evaluate whether TikTok is the right platform for your business and guide you on creating engaging short-form videos. Join us as we explore these essential topics to help you build a strong and engaged social media following!

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Top Free and Low-Cost Online Tools for Social Media Marketing Services
Heather O Heather O

Top Free and Low-Cost Online Tools for Social Media Marketing Services

Running a social media marketing service as a solo entrepreneur can be challenging, especially when trying to manage everything on a budget. Fortunately, there are many online tools available that can help streamline your processes, automate tasks, and keep costs low. Here are some of the best free and low-cost tools to consider.

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